1.
Understand the exporter's company:
When
did the company start? What is the background? Do they have any vision? Do
they have the website? Please
understand the content in the company website. Please focus on content and not
on beautification of the site. Do
they have any complaints in google? If there are ,please cross check with the
exporter to know the real facts and understand the case.
2.
Exporter's Presence: Googling
Find
out the digital presence of the company. This is very important because a
company which is present everywhere in the internet will definitely would have
spent more money and willing to expand their business.
3.
Knowledge, Quality and Source of the Product
We
need to understand whether the company or the concerned person has knowledge on
the subject or the product. We also need to probe lot of questions about
quality parameters, specifications, importing countries documentation e.tc.
Buyer also needs to understand where does the crop grow in the exporting
country and whether exporter is purchasing directly from farmer or any middle
men involved.
4.
Pricing of the Product
Here
is the most important thing where importer has to focus on. Please be focused
on quality and understand the parameters and variety in each and every product.
Please set your expectation clear on quality and also ask the exporter that
what quality they are offering? There are chances of high probability that Low
price quotations fall in bad quality.
5.
Video calling Interaction/ Physical Visit:
Most
of us prefer E-mail communication but email alone will not know whom are you
dealing and how the person is, you need to do video calling to interact with
the exporter so that you are clear and also get more information about the
product. In this way, you get to understand the person and company better in
the way that they talk.
6.
Verification
In
case you are comfortable with the quality, pricing and payment terms then go
ahead and do some verification about the company in local embassy or
associations or government bodies or reference checking through relatives or
friends or fellow businessmen in that country. Please make sure you come to a conclusion
7.
Willingness to help the buyer
While
interacting with the exporter, you can understand whether they are real or not
and are they willing to help you with more information and have passion to
maintain relationship though you have not given the order. Genuine exporters
always give right suggestions and right feedbacks even about competitors. They
do not feel unsecured and they have a strong belief in their quality and
service.
8.
Tradeshow Participation:
Please
check whether the customer has participated in tradeshow or not. Tradeshow
participation will give you authenticity about the company to a certain extent
because if an exporter is paying such ahuge money and coming to tradeshow means that then they
want to stand on a long run.
No comments:
Post a Comment